Microsoft Clarity

Send Elevar’s enriched customer and event data into Microsoft Clarity to unlock deeper behavioral insights and optimize site experiences.

Overview

Guides:

Use Cases:

Connect conversion data to session replays:

See how customers who purchased or abandoned interacted on-site, and pinpoint friction points in their journey.

Validate experiments with full-funnel context:

Tie A/B test outcomes in Clarity to downstream conversion and revenue events captured by Elevar.

Understand high-value customer behavior: S

egment session replays by Elevar-enriched attributes (like first-time vs. repeat buyer, subscription vs. one-time order).

Close the loop on attribution gaps:

Match on-site behavior from Clarity with Elevar’s clean server-side conversions to better understand campaign effectiveness.