How to Set Up Omnisend as a Server Side Destination

Overview

Follow this guide to learn how to set up Omnisend as a server side destination.

Prerequisites:

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Learn About the Events and Properties Elevar Sends to Omnisend

Read this guide to learn more about the specific events and properties Elevar sends to Omnisend.


Add Omnisend as a Server-Side Destination

Locate Omnisend Destination:

  • On the homepage of your Elevar Account, locate the "My Tracking" button from the left-hand menu.
  • Once, in "My Tracking" select the "Add Destination" button in the upper right hand corner of the page.
    • A side bar pop-up window will appear, titled "Add Destination".
    • Within this pop-up, use the search function and type "Omnisend".
    • Once the Omnisend destination appears from the search function, click on it.
      • (See Figure 1)

Step 1 screenshot

Figure 1

Get Started:

  • After locating and clicking on the Omnisend destination, you will be taken to overview screen.
  • Click the "Get Started" button in the lower left-hand corner of the Overview box.
    • (See Figure 2)

Step 2 screenshot

Figure 2

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Omnisend Integration Notes:

Omnisend has a limit of 400 events per minute. If your store has more requests, we recommend disabling your least important events (See the "Events" steps).

Enter Omnisend Settings

Omnisend Settings:

  • Within the "Omnisend Settings" step, you will need to connect your Omnisend account.
  • Navigate to the section titled "Omnisend API Key" and use the text box to enter your account API Key. Follow this guide to learn how to create and locate your Omnisend API key.
  • Once you have entered the required settings, click on the "Save and Continue" button located at the bottom of this section.
    • (See Figure 3)

Step 3 screenshot

Figure 3

Select Events:

  • Once you have entered your Omnisend settings, you have to select the Event settings.
  • Either click on the button labeled "Use best practices" or "Customize".
  • After selecting what events you want to send, click on the "Save and Continue" button located at the bottom of this section.
    • (See Figure 4)

Step 4 screenshot

_Figure 4_

Consent Mode:

  • After selecting the Events settings, you will be prompted to enable Consent Mode.
  • To enable Consent Mode, click on the "Yes, enable for this destination" button. Then navigate to the section of the page titled "What consent categories should a shopper accept before tracking fires?" and use the checkbox to enable the desires consent categories. The "Ad Storage" and "Analytics Storage" options are the most popular consent categories for Omnisend.
    • If consent is required, select what categories you’d like the shopper to agree to before tracking fires. [Learn More]
  • If you do not want to enable Consent Mode, click on the "No" button.
  • Once you have all of selected all of the information for enabling Consent Mode, click on the "Save and Continue" button located at the bottom of this section.
    • (See Figure 5)

Step 5 screenshot

_Figure 5_

Go Live:

  • After completing all of the previous Omnisend Setup Steps, an Overview page will appear.
  • If all of the details within the Configuration Summary look correct, then click on the button labeled "Go Live" at the bottom of this section.
  • A pop-up window will appear, asking for a confirmation of your changes.
  • Click on the "Yes, Go Live" button located in the lower right-hand corner of the confirmation window.
    • (See Figure 6)

Step 6 screenshot

_Figure 6_