Elevar Events and Properties Sent to Pub/Sub
Overview
Read this guide to learn about the events and properties that Elevar sends to Pub/Sub! Within the Elevar app, you can select from the following events and properties to send, allowing you to customize the data flow to your specific needs.
Elevar Events and Properties:
When setting up Pub/Sub as a server-side destination, several Elevar events are tracked. Below is a list of the events and their corresponding properties that are sent:
| Event Name: | Properties: |
|---|---|
| elevar_page_view | Triggered on all pageviews from your online store. |
| elevar_view_item_list | Triggered on collection views from your online store. |
| elevar_select_item | Triggers when an item is selected. |
| elevar_view_item | Triggered on product detail views from your online store. |
| elevar_add_to_cart | Triggered on all add to cart event actions from your online store. |
| elevar_view_cart | Triggered when a user visits the cart page on your online store. |
| elevar_begin_checkout | Triggered when a user starts their checkout process. |
| elevar_add_shipping_info | Triggered when a user reaches the shipping step in their checkout process. |
| elevar_add_payment_info | Triggered when a user reaches the payment step in their checkout process. |
| elevar_purchase | Triggered on transaction events from all channels connected to your Shop. |
| elevar_subscription_purchase | Triggered when a shopper purchases a first time subscription order on a unified Shopify Checkout. Requires the purchase to include a product with a selling plan name or the "Subscription First Order" or "Ordergroove Trigger Order" tag to be added prior to order creation. Requires that the corresponding purchase event is enabled. |
| elevar_remove_from_cart | Triggered on all remove from cart event actions from your online store. |
| elevar_view_search_results | Triggered when a user views a search results page on your online store. |
| elevar_account_sign_up | Triggered when a user signs up for an account on your online store. |
| elevar_login | Triggered when a user logs into their account on your online store. |
| elevar_refund | Triggered when a customer returns items they've purchased and you have to refund a customer's payment. |
| elevar_email_sign_up | Triggered when a user subscribes to an email list from your online store. |
Event Tracking Customization:
Learn more about the event tracking customization currently available for the Pub/Sub destination.
- Trigger checkout funnel events from checkout actions: This will use checkout create/update actions as the trigger for checkout funnel events, rather than checkout page loads.
- Trigger purchase events from order creation: This will use order creation as the trigger for purchase events, rather than the "Thank You" page load. We recommend using this for better tracking.
Updated about 1 month ago