How to Find Conversion Event Name in Taboola

In order to setup server-side tracking for Taboola, we'll need to map to your Conversions' Event Name in Taboola

1. Sign into your Taboola Account

2. Navigate to Tracking

Under Conversions, you will find a list of all your Conversion Events.

3. Find your Conversion Event Name

Click the pencil icon next to your desired conversion.

Your conversion's event name will be greyed out under Event Name.

E.g. start_checkout