How to Setup ShareASale Tracking Via Google Tag Manager

If you would like to implement ShareASale tracking via GTM, follow these easy steps to publish

Overview

If you would like to implement ShareASale Pixel/Web tracking via Google Tag Manager, follow these easy steps to publish.

Prerequisites:

Install Elevar's Data Layer & Shopify Source on your store. Follow our guide on How to Implement the Shopify Source.


Download the Pre-Built ShareASale Tags

Locate ShareASale Container:

  • Begin on the homepage of your Elevar app. Use the left-hand navigation menu and click on the tab titled "Pre-Build Tags".
  • Use the search function to locate and click on the ShareASale Pixel Container.
    • (See Figure 1)

Step 1 screenshot

_Figure 1_

Download ShareASale Container:

  • Once in the ShareASale Container, navigate to the box titled "Download Container".
  • Click on the button labeled "Download Container".
    • (See Figure 2)

Step 2 screenshot

_Figure 2_

Import the Pre-Built ShareASale Tags into GTM

Import Container:

  • Log in to your Google Tag Manager Account.
  • Select your GTM Web Container.
  • Click on the "Admin" button located in the upper menu bar.
    • Use the right-hand menu under the "Container" section and click on the tab labeled "Import Container".
      • (See Figure 3)

Step 3 screenshot

_Figure 3_

Import Container Information:

  • Under the "Select file to import" section, click on the "Select File" button and choose the ShareASale Container that was previously downloaded.
  • Under the "Choose workplace" section, either create a new workplace titled "ShareASale Tracking" or select your "Default Tracking".
  • Next be sure to select the "Merge" option first, then the "Overwrite conflicting tags, triggers, and variables" option second.
  • Once you have completed filling out the necessary details for this container, click on the "Confirm" button located at the bottom of the page.
    • (See Figure 4)

Step 3 screenshot

_Figure 4_

[Optional] QA the New Tags with Google Tag Manager's Preview Mode

  • Follow our guide to QA your tags in Google Tag Manager (GTM) preview mode.

Publish the Pre-Built Tags

  • After importing the ShareASale tag container, you will be brought back to the Google Tag Manager homepage.
  • In your Tracking workspace, click on the "Submit" button in the upper right hand corner of the page.
    • An additional confirmation page will appear. Be sure to click on the "Publish" button in the upper right-hand corner of the page.
    • (See Figure 5)

Step 4 screenshot

_Figure 5_