Carthook
Carthook Overview
Overview
Guides:
Platform Overview
CartHook is a post-purchase upsell platform built for Shopify merchants to increase average order value (AOV) and drive incremental revenue. It allows brands to present targeted one-click offers immediately after a customer completes a purchase, between the checkout and thank-you pages, without requiring additional payment or checkout steps.
By integrating directly with Shopify’s checkout flow, CartHook enables a seamless customer experience where shoppers can easily add upsells, bundles, or conditional offers to their existing order. This approach helps merchants capture more value from each transaction while maintaining a smooth post-purchase journey.
Key Features:
- Post-Purchase Offers: Displays a one-click upsell or bundle offer to customers immediately after checkout, encouraging add-on purchases without disrupting the buying process.
- One-Click Acceptance: Customers can accept an upsell with a single click, automatically adding the item to their confirmed order without re-entering payment information.
- Conditional Funnels: Supports dynamic “smart funnels,” showing different follow-up offers based on whether the previous offer was accepted or declined.
- Customization: Merchants can tailor offers by product type, price range, or customer segment, and create unique deal types such as bundles or buy-one-get-one (BOGO) promotions.
- A/B Testing: Enables testing of multiple offer variations to determine which upsells or funnels drive the highest conversion and revenue lift.
- Analytics and Reporting: Provides real-time performance insights on conversion rates, average order value, and ROI to guide optimization decisions.
- Shopify Integration: Built to integrate natively with Shopify’s checkout, ensuring a frictionless implementation and customer experience.
Use Cases
Revenue Optimization:
Increase average order value by presenting relevant post-purchase offers tailored to products in the initial order.
Customer Retention:
Build loyalty through personalized recommendations and value-added offers that improve the customer experience.
Offer Testing:
Run A/B tests to refine upsell strategies and identify which promotions or messaging perform best.
Product Bundling:
Encourage higher-value purchases with bundle or complementary product offers that align with customer interests.
Operational Efficiency:
Automatically add upsell items to confirmed orders, streamlining order fulfillment and preventing duplicate shipping costs.
Updated 1 day ago