Overview

Pub Sub Payload Examples:

This guide will outline the general shape of the Elevar Pub Sub payloads.

These payload samples do not constitute an exhaustive list of all events you'll receive. To see a list of all events read this article. We encourage you to examine the events in your stream to get more details on customer, order and other objects/properties in the payloads.

Add To Cart:

{
  "cookies": {
    
  },
  "landingSite": {
    
  },
  "visitorInfo": {
    "session_count": "1",
    "session_id": "1715359893",
    "user_id": "5a27c0b2-4a13-4538-bee9-23f044e385eb"
  },
  "customerInfo": {
    "ip": "123.123.123.123",
    "userAgent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/124.0.0.0 Safari/537.36",
    "_enriched": [
      
    ]
  },
  "domain": "mydomain.myshopify.com",
  "event": {
    "event_name": "dl_add_to_cart",
    "id": "0f871130-35ea-40ad-a684-1913a477190c",
    "event_time": "2024-05-10T16:51:59.800Z",
    "currencyCode": "USD",
    "checkout": {
      
    },
    "order": {
      
    },
    "products": [
      {
        "quantity": 1,
        "list": "/collections/all",
        "variant": {
          "id": "36505719603356",
          "sku": "36505719603356",
          "price": 69.99,
          "image": "https://cdn.shopify.com/s/files/1/0409/2192/3740/products/dark-wall-bedside-table_925x_945b3c95-7232-4b44-8ded-c44adce518d9.jpg?v=1602859319",
          "url": "https://mydomain.myshopify.com/products/bedside-table?variant=36505719603356",
          "product": {
            "id": "5777972134044",
            "title": "Bedside Table",
            "vendor": "Company 123",
            "category": "Indoor"
          }
        }
      }
    ],
    "values": {
      
    },
    "browser": {
      "page_title": "Bedside Table – Local - GTM Suite Testing",
      "page_url": "https://mydomain.myshopify.com/products/bedside-table",
      "language": "en-US",
      "screen_resolution": "3072x1728"
    },
    "discountCodes": [
      
    ],
    "customer": {
      
    }
  }
}

Add Shipping Info:

{
  "cookies": {
    
  },
  "landingSite": {
    
  },
  "visitorInfo": {
    "user_id": "5a27c0b2-4a13-4538-bee9-23f044e385eb",
    "session_id": "1715359893",
    "session_count": "1"
  },
  "customerInfo": {
    "ip": "123.123.123.123",
    "userAgent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/124.0.0.0 Safari/537.36",
    "lastName": "Test",
    "street1": "123 Test St",
    "city": "Charleston",
    "zip": "90210",
    "provinceCode": "CA",
    "countryCode": "US",
    "customerId": "4166461718684",
    "phone": "+11231231234",
    "firstName": "T",
    "_enriched": [
      "ip",
      "userAgent"
    ]
  },
  "domain": "mydomain.myshopify.com",
  "event": {
    "event_name": "dl_add_shipping_info",
    "id": "32666273087644",
    "event_time": "2024-05-10T16:51:38+00:00",
    "currencyCode": "USD",
    "checkout": {
      "id": "32666273087644",
      "token": "22adc6391a843587d727849bc47cc82c"
    },
    "order": {
      
    },
    "products": [
      {
        "quantity": 1,
        "variant": {
          "id": "42739677462684",
          "sku": "beanbag-black",
          "price": 69.99,
          "title": "Black",
          "product": {
            "id": "5777972101276",
            "title": "Black Beanbag",
            "vendor": "Company 123"
          }
        }
      },
      {
        "quantity": 2,
        "variant": {
          "id": "36505719603356",
          "price": 69.99,
          "product": {
            "id": "5777972134044",
            "title": "Bedside Table",
            "vendor": "Company 123"
          }
        }
      }
    ],
    "values": {
      "revenue": "228.87",
      "subtotal": "209.97",
      "product_subtotal": "209.97",
      "tax": "18.90",
      "shipping": "0"
    },
    "browser": {
      "page_url": "https://mydomain.myshopify.com/40921923740/checkouts/ac/Z2NwLXVzLWVhc3QxOjAxSFhIUE5QN0g2RzE0SjBFMDEzS0pDQzha/recover"
    },
    "discountCodes": [
      
    ],
    "customer": {
      "id": "4166461718684"
    }
  }
}

Purchase

{
  "cookies": {
    
  },
  "landingSite": {
    
  },
  "visitorInfo": {
    "session_count": "1",
    "session_id": "1715359893",
    "user_id": "5a27c0b2-4a13-4538-bee9-23f044e385eb"
  },
  "customerInfo": {
    "ip": "123.123.123.123",
    "userAgent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/124.0.0.0 Safari/537.36",
    "lastName": "T",
    "street1": "123 Test St",
    "city": "Charleston",
    "zip": "90210",
    "provinceCode": "CA",
    "countryCode": "US",
    "customerId": "4166461718684",
    "phone": "+11231231234",
    "firstName": "T",
    "_enriched": [
      
    ]
  },
  "domain": "mydomain.myshopify.com",
  "event": {
    "event_name": "dl_purchase",
    "id": "5651499614364",
    "event_time": "2024-05-10T13:06:05-04:00",
    "currencyCode": "USD",
    "checkout": {
      "id": "32666332692636",
      "token": "c6533b07a5e065f1edb5c8761527c36f"
    },
    "order": {
      "id": "5651499614364",
      "name": "#1229",
      "number": 1229,
      "tags": [
        
      ]
    },
    "products": [
      {
        "quantity": 1,
        "totalDiscount": 5,
        "totalProductLevelDiscount": 5,
        "list": "/collections/all",
        "variant": {
          "id": "36505717047452",
          "sku": "36505717047452",
          "price": 250,
          "image": "https://cdn.shopify.com/s/files/1/0409/2192/3740/products/babys-room_925x_76062462-6eb1-45b5-bc0b-828257872100_64x64.jpg?v=1602859292",
          "product": {
            "id": "5777971019932",
            "title": "Antique Drawers",
            "vendor": "Company 123",
            "category": "Indoor"
          }
        }
      }
    ],
    "values": {
      "revenue": "267.05",
      "subtotal": "245.00",
      "product_subtotal": "250.00",
      "tax": "22.05",
      "shipping": "0"
    },
    "browser": {
      "page_url": "https://mydomain.myshopify.com/wpm@d08e3199w64982d70p8ee62d9bm46e457d8/custom/web-pixel-11403420@1/sandbox/modern/checkouts/cn/Z2NwLXVzLWVhc3QxOjAxSFhIUUY5NTQwSzdaNlNNQk4wNkJISjZS",
      "language": "en-US",
      "page_title": "Checkout - Local - GTM Suite Testing",
      "screen_resolution": "3072x1728"
    },
    "discountCodes": [
      {
        "type": "automatic"
      }
    ],
    "customer": {
      "id": "4166461718684"
    }
  }
}

Frequently Asked Questions

Why am I seeing multiple events with the same event id?

You may notice that the event_id is not unique for checkout events (e.g. begin checkout, add payment info, add address info). This happens in order to create a unique event concatenate the event id with the message_id.

Why am I seeing checkout events with different revenue values?

We deduplicate checkout step events for a few days. If a user abandons and then returns a while later, we resend the checkout events, and if they’ve modified their checkout, the new checkout events will differ from the old ones.