Overview

Learn how to generate a Pinterest Access Token in order to launch your server-side tracking

How to Locate and Generate Pinterest Access Token

Conversions Settings:

• Log in to your Pinterest Ads Manager.
• Begin on your Pinterest Ads Manager Account homepage. Locate and click on the "Pinterest" button in the upper-left hand corner of the page.
  • Use the top menu to navigate to the "Manage business" section and click on the "Conversions" tab.
    • (See Figure 1)

Figure 1

Generate Conversion Access Token:

• Once in the Conversions settings, use the left-hand menu navigate to the "Conversion API" tab. An additional drop-down menu will appear, click on the "Set up API" tab.
• After clicking on the "Set up API" tab, you will be brought to a separate page titled "Set up Conversions API".
  • Navigate to the section of the page titled "Generate conversion access token".
  • Click on the button labeled "Generate new token".
    • (See Figure 2)

Figure 2

Locate Access Token:

• After clicking on the "Generate New Token" you will be provided with a new access token.
• When using this access token with Elevar, be sure to include the "pina_" at the beginning of the token.
  • (See Figure 3)

Figure 3