What Events does Elevar Track?
Elevar tracks standard ecommerce funnel events
The following events are tracked by Elevar:
| Event Name | Description |
|---|---|
| Pageview | User viewed a page |
| Product List View | User viewed a collection page |
| Product Clicked | User clicked on a product within a product list |
| Search Page View | User viewed a search results page |
| Product Add to Cart | User added a product to cart |
| Product Removed from Cart | User removed a product from cart |
| Cart Viewed | User viewed the /cart page |
| Begin Checkout | User started a checkout |
| Add Shipping Info | User entered shipping info |
| Add Payment Info | User entered payment info |
| Purchase | User has placed an order |
| Account Created | User created an account |
| Login | User logged into their account |
| Email/SMS Sign Up | User signed up for email or SMS [Learn more] |
Can I Track Custom Events
If you don't see a desired event that you're looking to track above, you are able to track custom events client-side via Google Tag Manager.
You can use our GTM Event Builder to track custom click or interaction events and send them to GA4.
Or if you're looking to send custom events to a marketing destination like Facebook for example, you can use that destination's documentation on how to send custom events. With our Facebook example, here's Facebook's documentation on tracking custom events.
We cannot send custom events server-side at this time.
Updated about 1 month ago