Voluum
Connect Elevar with Voluum to send accurate, real-time conversion data that powers smarter campaign optimization, traffic attribution, and affiliate performance insights.
Overview
Guides:
Platform Overview
Understanding Voluum:
Voluum is a cloud-based ad tracking platform that helps you monitor, optimize, and automate your digital marketing campaigns across various channels. It’s designed to track everything from visits to conversions, so you can figure out which ads, offers, and landing pages are working the best. Voluum lets you manage your campaigns and create detailed insights that help you make better decisions and boost your ROI.
Key Features of Voluum:
- Comprehensive Campaign Tracking: Track all your ad campaigns whether it’s native, display, email, or video ads and monitor key metrics like visits, clicks, and conversions in real-time.
- Traffic Optimization: Automatically send traffic to your best-performing ads and landing pages with Voluum’s AI-powered traffic distribution.
- Campaign Automation: Set up rules and alerts to automate tasks like pausing campaigns, adjusting bids, and updating traffic costs.
Use Cases
Power performance-based commission models:
Feed Elevar’s real-time data into Voluum to support rules that scale payouts based on true purchase value or customer quality.
Improve campaign attribution:
Ensure Voluum receives enriched, deduplicated data from Elevar to help correctly attribute conversions across affiliate, paid, or native traffic sources.
Optimize traffic sources and placements:
Feed accurate performance data into Voluum to quickly identify which traffic segments, offers, or placements are driving the highest ROI.
Eliminate data discrepancies:
By sending standardized event data from Elevar, you reduce mismatches between Shopify and Voluum, improving reporting clarity and payout accuracy.
Power automated rules and alerts:
Ensure your Voluum automations (like pausing underperforming campaigns or redirecting low-quality traffic) are driven by real-time, trustworthy conversion data.
Support multiple conversion events:
Send events like leads, trials, purchases, or upsells to Voluum to track every key milestone in your funnel and optimize accordingly.
Updated 1 day ago