How to Disable GA4 Shopify Integration

Learn the steps to disable the GA4 integration within the Google channel.

Overview

Follow this guide to learn how to disable the Google Analytics 4 Shopify Integration. If you are launching Google Analytics 4 tracking via Google Tag Manger and Elevar, then you must disable Google Analytics 4 tracking within Shopify.


How to Disable GA4 Shopify Integration

Access Google Settings:

  • Begin on your Shopify homepage and use the left-hand navigation menu to click on the "Sales Channels" tab.
  • Use the search function to locate and click on the "Google and Youtube" app.
    • (See Figure 1)
Step 1 screenshot

Figure 1

Access Google Tag Settings:

  • Once in the Google sales channel, either use the additional left-hand drop-down navigation menu to click on the "Settings" tab or use the top navigation menu to click on the "Settings" tab.
    • (See Figure 2)
Step 2 screenshot

Figure 2

Disconnect Google Analytics:

  • Once in the Google sales channel settings, navigate to your list of connected Google services.
  • Locate your Google Analytics connection and click on the "Disconnect" button.
    • (See Figure 3)
Step 3 screenshot

Figure 3

Confirm:

  • An additional pop-up window will appear titled "Disconnect Google Analytics?".
  • Click on the "Disconnect" button located in the bottom right-hand corner of the window.
    • (See Figure 4)
Step 4 screenshot

Figure 4