Overview

Follow this guide to learn how to create a non-Elevar Standard report.

Elevar Standard Report:

An Elevar Standard report is a custom report created by following the guidelines for configuring tags in the event builder of Google Analytics 4 (GA4). This involves setting up the event name, event parameters, tag category, action, and label according to specified standards.

Non-Elevar Standard Report:

A non-Elevar Standard report occurs when the guidelines for configuring tags in the event builder are not followed. In this scenario, users may bypass the recommended setup process by directly adding the event name without incorporating detailed event parameters. A non-Elevar standard report will still show all event such as enhanced ecommerce

How to Create a Non-Elevar Standard Custom Event Report

Create Custom Event Report

Create Detailed Report:

• Begin on the GA4 homepage and use the left-hand menu to click on the "Reports" tab.
• An additional left-hand navigation menu will appear, locate and click on the "Library" tab at the bottom of the menu.
  • Navigate to the section of the page titled "Reports" and click on the "+ Create new report" button.
  • An additional drop-down menu will appear, click on the "Create detailed report" tab.
    • (See Figure 1)

Figure 1

Locate Events Template:

• After clicking on the "Create detailed report" tab, you will be brought to an overview page.
• Navigate to the section of the page titled "Start from a template" and click on the box titled "Events".
  • (See Figure 2)

Figure 2

Customize Metrics:

• Navigate to the right-hand menu titled "Customize report" and locate the section titled "Report data".
• Locate and click on the "Metrics" tab.
  • (Figure 3)

Figure 3

• Once in the "Metrics" settings, begin by clicking on the "Add Metric" button at the bottom of the section. Use the text box to locate and add the "Sessions" metric.
• Then, organize the metrics in order (e.g., Event count, Sessions, Total users, Event count per user).
• After editing the required information for the Metrics settings, click on the "Apply" button at the bottom of the section.
  • (See Figure 4)

Figure 4

Custom Dimensions:

• Navigate to the right-hand menu titled "Customize report" and locate the section titled "Report data".
• Locate and click on the "Dimensions" tab.
  • (See Figure 5)

Figure 5

• Once in the "Dimensions" settings, ensure that you have the "Event name" dimension. This will show the list of all Event Names that is used in the extension setup.
• After editing the required information for the Dimensions settings, click on the "Apply" button at the bottom of the section.
  • (See Figure 6)

Figure 6

(Optional) Custom Filter:

• Navigate to the right-hand menu titled "Customize report" and locate the section titled "Report filter".
• Locate and click on the "+ Add Filter" tab.
  • (See Figure 7)

Figure 7

• Once in the "Build Filter" settings, navigate to the section titled "Dimension" and use the drop-down menu to select the dimension you wish to filter.
• After editing the required information for the building a filter, click on the "Apply" button at the bottom of the section.
  • (See Figure 8)

Figure 8

Save New Report:

• After customizing the new custom event report, locate and click on the "Save" button in the upper right-hand corner of the page.
  • An additional pop-up window will appear titled "Save as new report".
  • Use the text box to titled the new report (e.g., Custom Event Report).
  • After naming the new report, locate and click on the "Save" button in the lower right-hand corner of the window.
    • (See Figure 9)

Figure 9

Relocate Event

Access Collections:

• Begin on your GA4 homepage and use the left-hand menu to click on the "Reports" tab.
  • An additional left-hand navigation menu will appear, locate and click on the "Library" tab at the bottom of the menu.
  • Navigate to the section of the page titled "Collections" and navigate to the specific collection you would like to move the report to. Click on the three dots, an additional drop-down menu will appear and click on the "Edit" tab.
    • (See Figure 10)

Figure 10

Save Changes to Current Collection:

• Locate the custom event reported created and drag it to the desired collection.
• Once you have moved the report, locate and click on the "Save..." button at the bottom of the page.
  • An additional drop-down menu will appear, click on the "Save changes to current collection".
    • (See Figure 11)

Figure 11