Overview

Follow this guide to learn how to locate Microsoft Advertising (Bing) Account UET. This is required in order to set up Google Tag Manager tag tracking.

How to Locate Microsoft (Bing) Account UET ID

Access Conversion Settings:

• Login to Microsoft Advertising
• Begin on the Microsoft Advertising and use the left-hand menu to click on the "Conversions" tab.
• An additional pop-up window will appear and click on the "UET Tag" tab.
  • (See Figure 1)

Figure 1

Locate UET ID:

• Once in the UET Tag Settings, locate your current tag.
• Navigate to the section of the page titled "Tag ID" and the combination of letters and numbers is your UET Tag ID.
  • Example UET Tag ID: 1111111
  • (See Figure 2)

Figure 2