Overview

Guides:

• Installation

Platform Overview

Understanding Awin:

Awin is an affiliate marketing platform that connects businesses with a global network of publishers, including bloggers, influencers, coupon sites, and tech partners. With Awin, advertisers tap into a performance based marketing channel where they only pay for actual results, making it a smart, cost-effective way to acquire customers and grow their brand.

How Awin Works with Elevar

By integrating Awin with Elevar’s data tracking solutions, merchants can make their affiliate marketing efforts more accurate and efficient. Elevar ensures that affiliate-driven transactions are correctly attributed by capturing and validating tracking data in real time. Plus, with Elevar’s server-side tracking, businesses can improve data accuracy, prevent attribution loss, and ensure commission payments are based on reliable conversion data.

Use Cases

Ensure Accurate Partner Attribution:

Elevar sends clean and deduplicated conversion data to Awin to ensure that each affiliate is credited for the sales they drive. This helps avoid missed or double-counted conversions to allow for accurate performance tracking of affiliate partnerships.

Maximize Affiliate Payouts:

With more accurate conversion data, brands can be confident that they are rewarding affiliates based on the true value of their contributions. This helps to ensure that fair and precise partner payouts without underreporting or over reporting sales.

Measure Affiliate Impact Across Channels:

Elevar helps marketers track and evaluate the true impact of each affiliate by providing more reliable conversion data. This enables better insights into which partners are driving the most value, facilitating smarter decisions on future affiliate partnerships and ad spend allocation.

Optimize Campaign Strategy:

With complete and accurate conversion data, brands can make more informed decisions about where to allocate marketing resources. Elevar enables better understanding of each partner’s contribution to revenue, helping optimize affiliate marketing strategies for higher ROI.

Track Subscription Sales for Commission Groups:

Elevar ensures accurate tracking of subscription based purchases and recurring revenue by sending the right data to Awin for commission groups. This allows brands to correctly attribute recurring sales to the appropriate affiliates so that commission structures for subscription models are properly managed and paid.