In order to setup Google Tag Manager tags for Reddit, we'll need to have a Reddit Advertiser ID

Step 1: Login to your Reddit Ads Manager

Step 2: Navigate to your Conversion Settings

Click on the dashboard drop-down > select conversions.

Step 3: Click Set up Reddit Pixel

Step 4: In the Modal Popup, Click Set up Google Tag Manager

Step 5: Copy Your Reddit ID

It will start with a "t". Example: t2_jsd53y32

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Does Reddit's interface look different than what's listed above? Reddit might have updated their steps! If that's the case, follow Reddit's Install the Reddit Pixel on your website]( article instead.