How to Locate Snapchat Pixel ID

In order to setup Google Tag Manager tags for Snapchat, we'll need to have a Snap Pixel ID

Overview

Follow this guide to learn how to locate your Snapchat Pixel ID. This is required for setting up your Snapchat tracking.


How to Locate Snapchat Pixel ID

Access Events Manager Settings:

  • Log in to your Snapchat Ads Manager account and begin on the homepage.
  • Click on the "Create Ads" button in the upper left-hand corner of the page.
  • An additional drop-down menu will appear, navigate to the "Assets" section of the menu and click on the "Events Manager" button.
    • (See Figure 1)

Figure 1### Locate Snapchat Pixel ID:

  • Once in the Events Manger settings, you can locate your Pixel ID.
  • Example Snapchat Pixel ID: 11a1111a-1a1a-111a-1a11-aa1aa111a1aa
  • (See Figure 2)

Figure 2

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Don't have a Snap Pixel setup yet? Follow Snapchat's Help Article on Generating a Pixel Code