Prerequisites

Before you can enable your Rakuten Server-Side Destination, you will need to:

• Install the Shopify Source on your store. Follow your guide on How to Install the Shopify Source

Navigate to My Tracking

Click on Add Destination

Find and Select Rakuten

Click on Get Started

If applicable, Enable Consent Mode

If consent is required, follow these steps to enable consent mode & select your consent categories.

If consent is not required, select Save & Continue.

Select Product Identifier

Block Transactions

This step allows you to control exactly what purchase events are sent to Rakuten. You can block orders based on Source Channel Name, Order Tag or Order Gateway.

The most common scenario where retailers may want to block or send orders is with offline orders. Learn how to block these orders in this guide.

Not sure if you need to block orders? Look at what Sales Channels you have in Shopify!

Configure Subscription Settings

Do you sell subscription products? If you do, you can choose to send first-time orders only or first time + recurring orders to your marketing destination.

Add in Rakuten Details

Input your Rakuten Merchant ID. How to find this.

Press Go Live

Remove Previous Tracking

Remove your previous Rakuten tracking. Your tracking may be added via Google Tag Manager (GTM), hardcoded in your theme, or added through the Rakuten App in Shopify. How to Disable Rakuten Pixel in Shopify.