How to Set Up Intelligems Tracking via Google Tag Manager

How to Implement Intelligems Tracking via Google Tag Manager

Overview

Follow this guide to learn how to set up Intelligems Pixel/Web Tracking via Google Tag Manager.

Prerequisites:

  • Install Elevar's Data Layer and Shopify Source on your store. Follow this guide to learn how to implement the Shopify Source.

Download the Pre-Built Intelligems Tags

Locate Intelligems Container:

  • Begin on the homepage of your Elevar app. Use the left-hand navigation menu and click on the tab titled "Pre-Build Tags".
  • Use the search function to locate and click on the Intelligems Pixel Container.
    • (See Figure 1)

Step 13 screenshot

Figure 1

Download Intelligems Container:

  • Once in the Intelligems Container, navigate to the box titled "Download Container".
  • Click on the "Download Container" button.
    • (See Figure 2)

Step 14 screenshot

Figure 2

Import the Pre-Built Intelligems Tags into GTM

Import Container:

  • Log in to your Google Tag Manager Account.
  • Select your GTM Web Container.
  • Click on the "Admin" button located in the upper menu bar.
    • Use the right-hand menu under the "Container" section and click on the tab labeled "Import Container".
      • (See Figure 3)

Figure 3

Import Container Information:

  • Under the "Select file to import" section, click on the "Select File" button and choose the Intelligems Container that was previously downloaded.
  • Under the "Choose workplace" section, either create a new workplace titled "Intelligems Tracking" or select your "Default workspace".
  • Next be sure to select the "Merge" option first, then the "Overwrite conflicting tags, triggers, and variables" option second.
  • Once you have completed filling out the necessary details for this container, click on the "Confirm" button located at the bottom of the page.
    • (See Figure 4)

Step 1 screenshot

Figure 4

[Optional] QA the New Tags with Google Tag Manager's Preview Mode

  • Follow our guide to QA your tags in Google Tag Manager (GTM) preview mode.

Publish the Pre-Built Tags

  • After importing the Intelligems tag container, you will be brought back to the Google Tag Manager homepage.
  • In your Intelligems Tracking or Default workspace, click on the "Submit" button in the upper right hand corner of the page.
    • An additional confirmation page will appear. Be sure to click on the "Publish" button in the upper right-hand corner of the page.
    • (See Figure 5)

Figure 5