How to Customize the Purchase Value Sent via Server-Side
Learn how to change the purchase value sent via a server-side integration to revenue, subtotal, or product subtotal
Customize Purchase Value
Access Destination:
- Begin on the Elevar homepage and use the left-hand namenu to click on the "My Tracking" tab.
- Click on the Destination that you wish to customize.
- (See Figure 1)
Figure 1
Customize Conversion Value:
- Within the desired Destination, navigate to the "Setup Steps" box and click on the Destination's "Settings" tab.
- Once in the settings, locate the section titled "Advanced Options" and click on the drop-down button.
- Locate the box titled "Conversion Value" and click on the drop-down menu. Select the Conversion Value you want for the Destination.
- After making the desired changes, click on the "Save" button at the bottom of the page.
- (See Figure 2)
Figure 2
Warning: Since some marketing destinations want you to send data via both the browser & the server (i.e. Facebook & TikTok), be sure to update any associated browser tags to match the server changes.
Updated 20 days ago