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Important Notice: Yotpo Email/SMS Deprecation

Yotpo has announced that their Email and SMS products will be shutting down at the end of 2025.

If you are still relying on Yotpo Email/SMS, we recommend beginning your migration as soon as possible to avoid disruptions in your marketing and customer communication. The following documentation remains available for reference but will no longer apply once Yotpo Email/SMS is fully sunset.

In order to setup Google Tag Manager tags for Yotpo, we'll need to have a Yotpo App Key

Step 1: Access Yotpo

Log into your Yotpo admin

Step 2: Select the Profile Icon on the top right

Step 3: Select Store Settings

Step 4: Your API Key will be located under General Settings > API Credentials

Example: a1AA1aaAaAAaaAAAAaaAaaAAAaAAAAaaAA

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Does Yotpo's interface look different than what's listed above? Yotpo might have updated their steps! If that's the case, follow Yotpo's [Finding your Yotpo App Keyarticle instead.