How to Configure Predicted Lifetime Value for Shopify Merchants
Overview
Follow this guide to learn how to configure Predicted Lifetime Value for Shopify merchants.
Learn More: Understanding Predicted Lifetime ValueFollow this guide to learn how Predicted Lifetime Value (pLTV) helps merchants optimize customer acquisition by predicting the long-term value of new customers.
Learn More: How Predicted Lifetime Value Works in ElevarFollow this guide to learn how Elevar generates and delivers Predicted Lifetime Value (pLTV) as a Boosted Event. This article explains how pLTV scores are generated, how they are sent to Meta, and how they support customer acquisition optimization.
How to Configure Predicted Lifetime Value for Shopify Merchants
Access Shopify Source:
- Begin on the Elevar dashboard and use the left-hand navigation menu to click on the "My Tracking" tab.
- Navigate to your list of sources and click on the Shopify Source.
- (See Figure 1)
Figure 1
Access Advanced Options:
- Once in the Shopify Source, use the "Setup Steps" box to click on the "General Settings" tab.
- Navigate to the section of the page titled "General Settings" and click on the "Advanced Options" drop-down.
- (See Figure 2)
Figure 2
Enable Predicted Lifetime Value:
- Once you have accessed the advanced options, navigate to the section of the page titled "Boosted Events".
- Locate "Allow predicted LTV" and use the checkbox to enable the boosted event.
- Be sure to save your changes by click on the "Save" button located at the bottom of the page.
- (See Figure 3)
Figure 3
Updated 2 days ago
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