3.23 January 15th, 2024

This release features a new API to support non-Shopify stores, pricing updates, and a few destination enhancements.

Destinations

• Impact Radius: Impact's new click ID query parameter "im_ref" is now supported along with "irclickid". Either can be used in destination URLs.
• Klaviyo: User location data will only be sent if full location data is known for the user. This will prevent Elevar events from removing location data picked up by browser tags.
• Bug Fix: Validation added to prevent invalid IP addresses from being sent to destinations.

Platform

• Pricing for plans has been updated for new signups.
• Tooltip added to provide more explanation on the meaning of "Queued" in Real-Time Activity
• Website archival and data deletion process updated for canceled websites
• A new API is available to support Elevar tracking on non-Shopify websites
• Updated password requirements for improved security